Align Biopharma is a life sciences industry standards group, established to make it easier for healthcare professionals (HCPs) to work with life sciences. Through open technology standards, industry can streamline how HCPs get the treatment information they need to deliver improved care to patients.
Align Biopharma has defined an identification and authentication standard to enable single sign-on for HCPs to access online content – including websites, portals, virtual events, or webinars – across all companies.
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Align Biopharma will define standards for consent and preference management so that there is consistency in how HCPs specify communication preferences with each company.
“Common industry standards can make it more effective and efficient for life sciences companies and healthcare professionals to connect. Working together can help harmonize digital engagement and information access across the industry and create a better experience for our shared customers.”